Thursday, June 30, 2016

Business Letter Format



Your Return Address
Your City, CO zip

Date [write out either like June 4, 2013 or 4 June 2013]

First and Last Name of the Person to whom you are writing                                                             
(if appropriate, the person’s title)
(if their title was included, this next line should be the organization or company name)
Address
City, ST zip

Dear Mr./Ms. Person: [note the colon]

Times have changed, and indentations for paragraphs are usually not used because it is easier not to use them. The body paragraphs should be single spaced in a business letter.  Can you tell that business letters are in ELEVEN POINT font? They are. You should double space between paragraphs when your letter contains more than one paragraph.  Most business letters have a direct structure: your claim should appear early in the letter (right here at the end of the first paragraph is a good place).

In the second paragraph in a standard business letter, you will want to give specific examples. This is the main body paragraph of a business letter—it should prove your point. For the purpose of the proposal argument however, you will have a number of body paragraphs; each paragraph will prove its own supporting reason (thus building your argument).  When you use an outside source, introduce it in the body of your sentence:  The Purdue Online Writer’s Workshop argues that a good business letter will clearly make its points and support them. 

It is common practice to close your letter with a reiteration of your call to action. Be sure to thank him/her for his/her time and efforts on your behalf. This is a respectful way of closing your letter.

Sincerely,

[four-five spaces so that your signature may fit here; BE SURE TO SIGN THE FINAL DRAFT]

Sally Student
[NOTE: your name appears only at the end of the letter]

Wednesday, June 29, 2016

Sentence Combining #3

This is a two part exersise: first combine the following sentences (you may want to review the worksheet that defines and explains participal/appositive/absolute structures); then write an imitation of the sentence you produce using your own content but keeping the structure the same.  This is not designed to be practice making compound sentences (two complete sentences joined by a conjuction), it is an opportunity to rework language-- playing with it like a jig-saw puzzle.
  1. He paused.  He was puffing noisily.
2.   Craig was calm now. He was at peace.
Now combine the following sentences into one by putting the underlined parts into the first sentence.  Decide where the parts fit most smoothly into the first sentence.  Add commas to punctuate the parts you insert into the first sentence.  Finally, write an imitation of the sentence you produce, using your own content but the structure of that sentence.
3.   Aunt Dorothy was waiting at the front door with her own small daughter.  Aunt             Dorothy was tall and bony.  Her daughter was Diane. (Robert Lipsyte, The Contender)


4.     There was a huge moulting stuffed moose head.  It was in the dining hall.  It was over the stone fireplace that was never used.  The moose head was something which looked somehow carnivorous  (Margaret Atwood, Wilderness Tips)






5.     Perhaps an elderly gentleman lived there.  He lived there alone.  He was someone who had known her grandfather.  He was someone who had visited the Parrs in London.     (Joyce Carol Oates, The Doll)








6.     The lawyer lay on an old Army cot.  The cot was in the closed anteroom.  It was one he kept there for naps.  There was a newspaper folded over his face as though he were a corpse being protected from flies      (Frank Bonham, Chief)

Major Essay #3

English 1010
Summer 2016
Major Essay Assignment 3: Proposal Argument
Word Requirement: approx. 1,000

Assignment
Take a position on a specific topic related to you.  Be sure to include the key features of proposal arguments from the readings; you must meet these objectives in order to satisfy the goals of this assignment.

For this paper, you will use business letter format and address your essay to a specific person, business or organization in order to effect change.  Make certain you are addressing an appropriate audience for your paper.  This audience must have the power to enact the change you are proposing!  Choose wisely. 

Your final draft in the portfolio must include a stamped, addressed envelope for mailing (or it will not meet this rubric and be returned to you). 

Sources
Your paper may include a citation that supports your argument.   

Because you are writing a letter, you will simply include the source within the sentence.  For example:
Craig R. Dean is quoted in Everything’s an Argument as stating, “Marriage is more than a piece of paper.”  Dean goes on to argue that the US should allow gay marriage.
Furthermore, if you use an outside source, you must create a Works Cited page for the grading copy of your essay.

Mechanics
All drafts must be typed in 11-point Times New Roman, with 1” margins, using business letter format.  Refer the business letter format for a template of  how your paper may look; bearing mind that although this is a one-page example, your letter will be at least two pages long.  Refer to the syllabus for “A Paper” criteria.   Papers with multiple mechanical errors may be returned without comments and with a grade of F. 

Grading Criteria
A well-constructed Proposal Argument will achieve the following:
·       Adhere to the assignment requirements as outlined on this page.
·       Contain the Key Features of Proposals outlined in the readings.
·       Take a position through a clearly-stated claim.
·       Consider the opposition’s viewpoint.
·       Present sufficient evidence.
·       Take a unique and fresh angle on the topic.
·       Establish your ethos
·       Evoke an emotional response
·       Be correctly formatted and exhibit few mechanical errors.

Tuesday, June 28, 2016

Proposal Readings

What example of a proposal do you remember from the readings?  What is its claim?  What were the reasons?  What are warrants?

Guide to Writing Proposals

A stong proposal will start by making a strong and clear claim; it will then go on to show that the proposal meets a need or solves a problem; it will further present good reasons why adopting the proposal will effectively address the need or problem; show that the proposal is feasible and should therefore be adopted.

Begin with a claim (what X or Y should do) followed by the reasons(s) why X or Y should act and the effects of adopting the proposal:

Claim        Communities should encourage the development of charter schools
Reason       because they are not burdened by the bureaucracy associated with most
                   public schooling, and
Effects        because instituting such schools will bring more effective educational
       progress to the community and offer a positive incentive to the public schools
       to improve their programs as well.

Having established a claim, you can explore its implications by drawing out the reasons, warrants, and evidence that can support it most effectively:

Claim      Congress should pass a bill legalizing the use of marijuana for medical
    purposes.
Reason     Medical marijuana is an effective pain reliever for millions suffering from
      cancer and AIDS.  
Warrant     The relief of intractable chronic pain is desirable.
Evidence    Nine states have already approved the use of cannabis for medical purposes,
     and referendums are planned in many others.  Evidence gathered in large
      double blind studies demonstrates that marijuana relives pain associated with      cancer and AIDS.

In this proposal argument the reason sets up the need for the proposal, whereas the warrant and evidence demonstrate that the proposal is just and could meet its objective.
Here are a couple of helpful hints as you start to think about your proposal topic:
  • Establishing that the need or problem exists is one of the most important tasks the writer of a proposal argument faces.  You may choose to introduce the need or problem early as a way of leading up the your claim, or you may put the need right after your introduction as a major reason for adopting the proposal.  Regardless of the organization structure you choose, the task of establishing a need or problem calls on you to (a) paint a picture of the need/problem in a concrete way, (b) show how the need or problem affects the audience for the argument (and possibly the society at large), and (c) explain why the need or problem is significant.
  • Showing that the proposal is workable is a critical part of a proposal.  Demonstrating workability calls on you to present more evidence—from similar cases, from personal experience, from observational data, internet, or other research.  It will help your case if you can show that what you propose can indeed be done (with the available resources).

Developing Proposals


Finding a Topic

Your everyday experience calls on you to make proposals all the time; for example, to spend the weekend snowboarding or doing some other much-loved sport, to change your academic major for some very important reason, or to add to the family income by starting a small, home-based business.  In addition, your community group work or your job may require you to make proposals—to the boss, a board of directors, the local school board, someone you want to impress—the list could go on and on.  Of course, you also have many opportunities to make proposals to online groups—with email one click away, the whole world could be an audience for your proposal.  In all these cases, you will be aiming to call for action: so why not make an informal list of proposals you’d like to explore in a number of different areas?  Or do some freewriting on a subject of great interest to you and see if it leads to a proposal? Either method of exploration is likely to turn up several possibilities for a good proposal argument.

Researching Your Topic

Proposals often call for some research.  Even a sample one like “Let’s all paint the house this weekend” would raise questions that require some investigation: Who has the time for the job? What sort of paint will be the best? How much will the job cost?  A proposal that your university adopt an open-enrollment system would call for careful research into evidence supporting the use of such a system.    Where has it been effective, and why?  And for proposals about social issues (for example, that information on the Internet be freely accessible to everyone, even youngsters), extensive research would be necessary to provide sufficient support.  For many proposals, you can begin your research by consulting the following types of sources:
  • Newspapers, magazines, reviews, an journals
  • Online databases
  • Government documents and reports
  • Websites and listservs
  • Books
  • Experts in the field, some of whom might be right on campus
  • Field research: survey of student opinion; interviews with well-informed people

Formulating a Claim

As you think about and explore your topic, begin formulating a claim about it.  To do so, come up with a clear and complete thesis that makes a proposal and states the reasons why this proposal should be followed.  To get started on formulating a claim, explore and respond to the following questions:
  • What do I know about the proposal I am making?
  • What reasons can I offer to support my proposal?
  • What evidence do I have that implementing my proposal will lead to the results I want?

Preparing a Proposal

State the thesis of your proposal completely.  If you are having trouble doing so, tryk outlining it in terms of the following:
  • Claim:
  • Reasons:
  • Warrants (statement, which could be expressed or implied,  that establishes the logical connection between the claim and its supporting reasons):
Explain why your proposal is important.  What is at stake in taking, or not taking , the action you propose?

Identify and describe those readers you most hope to reach with your proposal.  Why is this group of readers most appropriate for your proposal? What are their main interests in the subject?

Briefly discuss the major difficulties you foresee in preparing your argument.  Demonstrating that the action you propose is necessary?  Demonstrating that it is workable?  Moving the audience beyond agreement to action?  Something else?

List the research you need to do.  What kinds of sources do you expect to consult?

Note that the format of the assignment is a formal business letter.  What tone do you need for this genre?  Any special information?

Think about Organization

Proposals, which can take many forms, generally include the following elements:
  • A clear and strong proposal, including the reasons for taking the action proposed and the effects that taking this action will have. Our neighborhood should establish a “Block Watch” program that will help reduce break-ins and vandalism, and involve our kids in building neighborhood pride.
  • A clear connection between the proposal and a significant need or problem.  Break-ins and vandalism have been on the rise in our neighborhood for the last three years.
  • A demonstration of ways in which the proposal addresses the need.  Block Watch establishes a rotating monitor system for the streets in a neighborhood and a voluntary plan to watch out for others’ homes.
  • Evidence that the proposal will achieve the desired outcome.  Block Watch programs in three other local areas have significantly reduced break-ins and vandalism. 
  • Consideration of alternative ways to achieve the desired outcome, and a discussion of why these are not preferable.  We could ask for additional police presence, but funding would be hard to get.
  • A demonstration that the proposal is workable and practical.  Because Block Watch is voluntary, our own determination and commitment are all we need to make it work.



Short Essay #3



Short Essay #3

Audience Analysis

How do you write an effective proposal?  Recognizing what will appeal to your audience is the first step.  The key to a proposal argument is knowing the motivations of your audience.  In about 200 words identify who your audience of your proposal is and what their motivations are. 

Guidelines: For this one-page essay, pick apart your audience (this is an analysis!).  This audience should be an individual, not a vague group.  Think about what motivates this person, what will convince him or her to put your change into effect.  You could do a little research to find out some background information on them. Decide what parts of your argument will be most effective at making this audience take your side.

Think about these questions as you start to compose this one-page essay.    
  • Who are they? (Really try to imagine this person—their daily routine, the people they are around all day, the types of requests they regularly see—and use this picture as a launching point for this analysis.)
  • What tone will they respond to best (informal or formal? Obsequious? Concerned?) 
  • Why would they want to affect the change you will propose? (For this paper, don’t focus on the proposal—that’s the major essay—think about what would influence this person to take your side. This short essay is talking about the person and their motivations, maybe their counter arguments.) 
  • What counter arguments will they likely offer? Can you answer these?




After completing this short essay you should consider the following questions (before you begin drafting the major essay):  does your proposal still seem workable (that is, a change these people are likely to enact); can you change your proposal to meet their needs; can you predict the audience’s counter argument to your proposal? 

Monday, June 27, 2016

20 Gripes

This week, you will be reading the chapter, Proposals. 

This discussion board is your opportunity to explore a number of different options for a topic. Make a list of TWENTY things that you'd like to see changed in your world. Consider issues in your neighborhood or town, even state-wide. 

Think about things that irritate you-- at work, on the road, at home, at school. You could also consider past jobs or school experiences that you could suggest improvements.  I call this list 20 gripes.

Sentence Combining #2

Revise the following groups of sentences to form one sentence with a list of appositives. The use of higher order punctuation is encouraged.

A typical Swiss army knife includes a variety of tools.
The tools include a watch.
The tools include a tiny pen.
The tools include a nail file
The tools include a screwdriver.
The tools include a metal saw.
The tools include pliers.
And the tools even include a fish scaler.


In Rwanda, Dian Fossey lived among and studied gorillas.  Gorillas are shy, beguiling animals whose numbers have been decimated by poachers.




Revise each of the following sentences by adding at least one fact or detail in the form of an appositive.  For one sentence, add your own series of appositives.

1. College life is a series of shocks.

2. Sean rushed outside with his new double-barreled water gun.

3. Kylie remembered how thoughts of the dark cellar had filled her with numb excitement.

4. These are the characteristics of a successful student.

5. Teenagers often wear clothes their parents dislike.

Now compose your own example of a sentence using appostives to add detail to a noun.

Friday, June 24, 2016

Rhetoric in Context



All rhetoric exists in context-- what is the context or background to the piece of rhetoric you've chosen to analyze?

Discuss either the historical context or the contemporary context of the piece of rhetoric that is the focus of your analysis: I expect an in-depth exploration of all the surrounding issues that this piece of rhetoric touches on or is affected by.

Start with a brief description of the piece (this could be copied and pasted from your essay).

You are free to use this freewrite as part of your major essay.

Thursday, June 23, 2016

Fallacies in Argument

RECOGNIZING LOGICAL FALLACIES
 Fallacies are lapses in logic that may result from misusing or misrepresenting evidence, from relying on faulty premises, or from distorting the issues. They may be the result of poor thinking, but they may also be a deliberate attempt to manipulate—as suggested by the origin of the term fallacia which is Latin for “deceit.” Fallacies are common, especially in persuasive writing. Here are some of the major forms of fallacies. Be alert for them in your reading.

(1) Ad hominem: Attacking the person who presents an issue rather than dealing logically with the issue itself. Faulty His arguments might impress us more if he didn’t have false teeth. [His false teeth have nothing to do with his arguments.]

 (2) Bandwagon: An argument saying, in effect, “Everyone’s doing or saying or thinking this, so you should too.” Faulty Everyone else is cheating, so why shouldn’t I? [The majority is not always right.]

 (3) Begging the Question: An assertion that restates the point just made. Such an assertion is circular in that it draws as a conclusion a point stated in the premise. Faulty He is lazy because he doesn’t like to work. [Being lazy and not liking work mean essentially the same thing.]

 (4) Equivocation: An assertion that falsely relies on the use of a term in two different senses. Faulty Your party platform is right about the economy—as far right as you can get. [“Right” in the first sense implies correct but in the second sense implies a side of the political spectrum.]

 (5) False Analogy: The assumption that because two things are alike in some ways, they must be alike in other ways. Faulty Since the books are about the same length and cover the same material, one is probably as good as the other. [The length and coverage of the books cannot predict whether one is as good as the other.]

 (6) False Authority: The assumption that an expert in one field can be a credible expert in another. Faulty The defense budget must be cut, as the country’s leading pediatrician has shown. [Pediatric medicine is unrelated to economies or political science.]

 (7) False Cause: The assumption that because one event follows another, the first is the cause of the second. Sometimes called post hoc, ergo propter hoc (“after this, so because this”). Faulty The new tax assessor took office last January, and crime in the streets has already increased 25 percent. [The assumption is that having a new tax assessor caused the increase of crime, an assumption unlikely to be true.]

 (8) False Dilemma: Stating that only two alternatives exist when in fact there are more than two (sometimes called either/or fallacy). Faulty We have only two choices: to build more nuclear power plants or to be completely dependent on foreign oil. [In fact, other possibilities exist.]

 (9) Guilt by Association: An unfair attempt to make someone responsible for the beliefs or actions of others. Faulty Senator Barlow must be dishonest because she belongs to the same club as that judge who was recently disbarred. [People can belong to the same club—or live in the same neighborhood— without committing the same crimes.]

 (10) Hasty Generalization: A generalization based on too little evidence or on exceptional or biased evidence. Faulty Teenagers are reckless drivers. [Many teenagers are careful drivers.]

(11) Non sequitur: A statement that does not follow logically from what has just been said—a conclusion that does not follow from the premises. Faulty Billy Joe is honest, therefore, he will get a good job. [Many honest people do not get good jobs.]

(12) Oversimplification: A statement or argument that leaves out relevant considerations about an issue. Faulty People who pass tests are lucky. [People who pass tests have usually studied and prepared.]

 (13) Red herring: Dodging the real issue by drawing attention to an irrelevant issues (sometimes called ignoring the question). Faulty Why worry about a few terrorists when we ought to be doing something about acid rain? [Acid rain had nothing to do with the actions of terrorists.]

(14) Slippery slope: The assumption that if one thing is allowed it will only be the first step in a downward spiral. Faulty Handgun control will lead to a police state. [Handgun control has not led to a police state in England.]

 EXERPTED FROM CHAPTER 31G OF THE HARBRACE COLLEGE HANDBOOK
 (15) Scare Tactics: An attempt to convince an audience purely based on the emotional appeal of fear

(15) Sentimental Appeals: Persuasion based solely on nostalgia or some other emotional sentiment.

(16) Dogmatism: An argument based on a pre-conceived belief system or religious doctrine.

 (17) Straw Man: An argument, usually in a debate, based on a paraphrase of an opponents standpoint on an issue—a retelling of their stance on the issue which is easily torn apart or shown to be deficient.

student rhet anlys response

In the student essay, the what was the  main claim of the p.o.r. being analyzed?
What were the student essay's strengths?  What weak points could have been improved upon?

Wednesday, June 22, 2016

Student Example Rhetorical Analysis

Cody University
Scott Whitington
English 1010
4 April 2015
Too High A Price To Pay
Without doubt most people over sixteen years of age drive a car. Our entire population feels the burning sting in their wallet as gas prices continue to rise. Our entire economy is dependent on cheap transportation— all those cheap products from China wouldn’t be cheap if the enormous transport ships starting charging double due to fuel costs.  Why has the price of gas seemed to spike recently? Could it have something to do with the weakening of the U.S. dollar, inflation, or commodities trading? It’s possible, but like most items, oil prices are affected by supply and demand. There is speculation that the current rising prices may be attributed to the turmoil in the Middle East. Kimberly Amadeo, who has 20 years experience in economic analysis, confirms this on her blog. Her blog on About.com states that “high oil prices were caused by investors' fears about unrest in Libya and Egypt.” Both Libya and Egypt are members of the Organization of Petroleum Exporting Countries, commonly referred to as OPEC. There is a specific piece of rhetoric making a number of claims on this issue: the “Petrocide” t-shirt is a powerful satirical image.
                                      
This piece of rhetoric, in the medium of a t-shirt, was made to appeal to young, progressive men and women who strive for change in both society and government. This shirt should also identify with most people on certain levels, like the average American driver for instance. It presents its stated claim with a graphic image of a featureless human figure literally committing suicide with a gasoline nozzle on the center right of the t-shirt’s front. Its implied claim is that gas prices can lead people to commit suicide; this is very interesting whether viewed on a global or national level. This shirt is not only drawing on certain economical stressors and their relation to suicide, but it may also be addressing other deaths associated with the power struggle for oil and gas. Yet another thing we could surmise is perhaps it is an environmental statement addressing how we are held hostage by gasoline by both the prices and our reliance. So on some level it is suggesting a person seek alternate modes of transportation that benefits both their wallet and piece of mind. A figure of a man stands on a green background holding a gas nozzle to his head like a pistol; the figure blows out his brains with the nozzle of the gas pump. Sharp white lines and scattered dots come shooting out the other side of his head representing the splatter in this death by petroleum. The four glaring dollar signs in the window of the gas pump help deliver this shirt’s shock and its wit. The whiteness of the pump and figure contrast nicely compared to the green of the background. The green on the shirt no doubt symbolizing greed or environmentalism, and is making a statement about the negative aspects of gasoline or the benefits of freeing one’s self from it. The white perhaps represents emptiness or an inability to stand against it, though innocence or purity of its victims could be another possibility.
This shirt’s image presents itself solely as a joke since logically a person cannot commit suicide with a gasoline pump without some form of ignition or treat the nozzle as a pistol in hopes of reaching some sort of end. This would be considered some form of fallacy, either a visual non sequitur due to the conveyed action not following its premise or an oversimplification as it leaves out relevant considerations. Despite, if fallacious presentation, it does relay an interesting assertion relating to logos, an appeal to logic that is extremely difficult to ignore. It is true that many strains in life often lead to suicide and these strains can often factor in a variety of social or economic stressors, though they’re mostly attributed to economic factors such as job loss or debt. According Jonathan Harris of the Huffington Post among others, this established pattern between economic strain and suicide has been observed in the United States since the Great Depression were “the suicide rate increased by 21 percent in the early 1930s.” Though the rising of gas prices add a significant amount of economic strain, the evidence to support a direct correlation with suicide seems lacking unless you take into account how gas prices effect the prices of other trade goods. An implied claim also addresses the plight of many people in oil rich countries like Iraq and Libya. Many die so our supply of gasoline remains intact. Whether due to over exaggeration or perhaps an image with a ringing of truth behind it, this t-shirt presents a picture that its target audience should find both disturbing and illuminating.
This t-shirt image’s strongest appeal to support its claim is pathos, an emotional appeal to its audience. As this shirt addresses both the topic of death and gas prices, an overwhelming wave of mixed emotions among both the target audience and broad audience in relation to the imagery is both complicated and expected. Its target audience should find its morbid imagery somewhat humorous, as combines its social commentary and ironic wit to create a dark, visual satirical image. It exaggerates its stated claim with very little basis in reality and presents an interesting idea that gasoline—the livelihood of this country— could very well be the death of us whether literally or economically. The dually implied claim that gasoline is associated with suicide and other deaths may make its target audience feel hopeful, like they are making a difference in the world. They would more inclined to buy in terms of helping communicate this message that gasoline does contribute to death in some way and that perhaps something should be done to help rectify it. The shirt’s broader audience is harder to define in terms of emotion. Some will be overwhelmed with their frustration and the anger one initially feels over the shirt’s context in its relation to gasoline. Others may be offended by the imagery itself and how it relates to suicide in particular. While it could be considered edgy and fun in some peoples’ eyes, it could also be considered irreverent in someone else’s with its graphic depiction of violence. This very depiction of violence may be where this piece of rhetoric’s emotional appeal is weakened as it could potentially alienate its broader audience who cannot see the deeper meaning presented by the shirt’s author and publisher.
The publisher of this t-shirt, NorthernSun.com, doesn’t provide much in ways to appeal to ethos, a character’s authority or reputation, to support their claim. In fact, their own proposed authority is over the making of fine witty novelty goods. Appealing mostly to a liberal audience with a biased sense of moral certitude, their site mostly contains novelty goods leaning towards the progressive that should appeal to its target audience of young progressive men and women, though its broader appeal may not mesh well with this particular source, as some would find it contemptuous or sophomoric. This website establishes political, economical and environmental arguments and rhetoric through various mediums, like the position taken up with this t-shirt over current gas prices. Therefore taking this site’s authority on the matter would be suspect. This publisher does not have the appropriate qualifications or the right observational attitude for addressing social and economic issues such as the claim they have made with this t-shirt on the issue of gas prices. Though while arguably an expert in exhibiting humor on various platforms, this website should be considered a false authority as its credibility comes into question regarding its actual knowledge of socioeconomic cause and effect.
After analyzing the T-shirts claims through the appeals of ethos, pathos, and logos, this argument presents itself rather strongly despite its lack of authority. It is clear that this piece of rhetoric’s emotional appeal played the greatest role in the effectiveness of this argument. This image’s impact plays off both the stated and implied claims of the image, and could elicit a variety of responses from both its primary and secondary audiences, depending how they interpret the image’s context and the symbolic meaning behind it. Its logical appeal is also warranted due to the underlying truths it presents in the causation between gasoline and death. Unfortunately, the anonymity of the author and the bias of the publisher prevent it being truly noteworthy as the issue of trust comes into question. Still, its emotional conviction and logical backbone make this piece of rhetoric something that is not easily forgotten.





















Works Cited
Amadeo, Kimberly. “Why Gas Prices Are So High.” U.S. Economy. About.com,
03 March 2011. Web. 29 March 2011.
Harris, Jonathan Daniel. “Suicide Rate Up Since Recession Began, Debt A ‘Way Of
Life’ For 99ers.” Huffpost Impact. Huffington Post, 24 Sep. 2010. Web.
29 March 2011.